If Kauai gets in your heart, it stays forever. In Kauai people say, “Kauai as why.” True.

A few weeks ago, we opened shop for the first time. It was an emotional experience. For the first time, real people outside our fold were seeing our trailer, hearing the story and buying our...

Two years ago I was flying back from Oakland to Lihue, next to a guy named Jeff from Living Foods in Kauai. I don’t normally spend flights talking to my neighbors, but for some reason...